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Unhate' campaign by Benetton
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Unhate' Campaign By Benetton

Benetton Group
Benetton Group S.p.A. (pron. Benettón; not Bènetton nor Benettòn) is a global luxury fashion brand, based in Treviso, Italy. The name comes from the Benetton family who founded the company in 1965. Benetton Group is listed in Milan. Benetton has a network of around 6,000 stores in 120 countries. The stores are managed by independent partners and generate a total turnover of over 2 billion euro.
• Early years
In 1965, Luciano Benetton, the eldest of four children, was a 30-year-old salesman in Treviso. He saw a market for colourful clothes, and sold a younger brother's bicycle in order to buy his first second-hand knitting machine. His initial small collection of sweaters received a positive response in local stores in the Veneto region, and soon after he asked his sister and two younger brothers, Gilberto and Carlo, to join him. In 1965, the entity known as the "Benetton Group" is formed.

File information
Filename:434273.jpg
Album name:Architecture & Design
Rating (1 votes):55555
Keywords:#unhate #campaign #benetton
Filesize:48 KiB
Date added:Nov 18, 2011
Dimensions:700 x 494 pixels
Displayed:177 times
URL:displayimage.php?pid=434273
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