La Tomatina 2010, Buñol, Valencia, Spain

• On February 12, 2011, at the field of Esparraguera, town of Quillón, VIIIth Region, Chile, the first version of the Great Tomato War was held under the auspices of the local municipality and a private firm. Like the Spanish Tomatina, it was a playful battle involving young people.
• The video game company Namco included in the 6th installment of the saga Tekken fighting game, a scenario that mimics the Tomatina buñolense.
• The festival was recreated for the song Ik Junoon (Paint it red) from the 2011 Hindi film Zindagi Na Milegi Dobara.