Cheerleader Basketball Girls, Khimki Club, Moscow, Russia

Even with its athletic and competitive development, cheerleading at the school level has retained its ties to the spirit leading traditions started back in the 1890s. Cheerleaders are seen as ambassadors for their schools, and leaders among the student body. At the college level, cheerleaders are often invited to help at university fundraisers.
Cheerleading is currently most closely associated with American football and basketball. Sports such as association football (soccer), ice hockey, volleyball, baseball, and wrestling sometimes sponsor cheerleading squads. The ICC Twenty20 Cricket World Cup in South Africa in 2007 was the first international cricket event to have cheerleaders. The Florida Marlins were the first Major League Baseball team to have cheerleaders. Debuting in 2003, the "Marlin Mermaids" gained national exposure and have influenced other MLB teams to develop their own cheer/dance squads.