Basset Hound

Basset Hounds have also been featured in advertising. The logo for Hush Puppies brand shoes prominently features a Basset Hound whose real name is Jason. Basset Hounds are occasionally referred to as "Hush Puppies" for that reason. A Basset Hound also serves as the companion to the lonely Maytag Man in Maytag appliance advertisements. Tidewater Petroleum advertised its Flying A Gasoline using a Basset Hound named Axelrod. In the 1990s, a handsome red/white Basset Hound called SIGMUND featured in a several advertisements including one for Domestos bleach.
In June 2007, a realistic life-size Basset Hound mascot began to make appearances at various nightclubs and music festivals in the UK and across Europe. Ulysses the Basset Rave Hound was photographed with festival goers and famous DJ's at the Renaissance "Wild in the Country" festival, The Big Chill 2008 festival and famous Ibiza super-clubs Pacha, Space and Amnesia. Ulysses has his own fan page on the social networking website Facebook entitled "We love Ulysses".
Real Radio in the UK uses a basset hound in advertising. 'Barry' is used in TV ads, newspaper ads, and is referred by presenters on Real Radio itself.
Beginning on Oct. 12, 1986, the now out-of-print comic strip Bloom County introduced a new character called Rosebud the Basselope, a creature part basset hound, part antelope. Running gags included basselopes love for Pop Tarts and the desire of the US military to use basselopes as ridiculous weapons in satire of Reagan's SDI, also known as "Star Wars." It would later be revealed that Rosebud was, in fact, a female after the Congressional ruling that all-male clubs were unconstitutional in a run in 1988. The character would continue to be a part of the comic strip until its end in 1989.