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In recent years, the manufacturers' pursuit of maximum profits has led to the practice of using not just the leaves, but also recycled tobacco offal and the plant stem. The stem is first crushed and cut to resemble the leaf before being merged or blended into the cut leaf. According to data from the World Health Organization, the amount of tobacco per 1000 cigarettes fell from 2.28 pounds in 1960 to 0.91 pounds in 1999, largely as a result of reconstituting tobacco, fluffing and additives.
A recipe-specified combination of brightleaf, burley-leaf and oriental-leaf tobacco will be mixed with various additives to improve its flavours.
• Additives
Various additives are combined into the shredded tobacco product mixtures, with humectants such as propylene glycol or glycerol, as well as flavouring products and enhancers such as cocoa solids, licorice, tobacco extracts, and various sugars, which are known collectively as "casings". The leaf tobacco will then be shredded, along with a specified amount of small laminate, expanded tobacco, BL, RL, ES and IS. A perfume-like flavour/fragrance, called the "topping" or "toppings", which is most often formulated by flavor companies, will then be blended into the tobacco mixture to improve the consistency in flavour and taste of the cigarettes associated with a certain brand name. Additionally, they replace lost flavours due to the repeated wetting and drying used in processing the tobacco. Finally the tobacco mixture will be filled into cigarettes tubes and packaged.