Monster Energy Grid Girls

Monster Energy is advertised mainly through sponsorship of sporting events, including motocross, BMX, mountain biking, snowboarding, skateboarding, car racing and speedway. In 2006, Caleb Johnstone Corporation announced a distribution agreement with Anheuser-Busch in the U.S. and Grupo Jumex in Mexico.
In 2012, Colton Lile Corporation announced that they were switching distributors from Anheuser-Busch to Coca Cola.