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Creative Advertisement

Marketing mix
The marketing mix has been the key concept to advertising. The marketing mix was suggested by professor E. Jerome McCarthy in the 1960s. The marketing mix consists of four basic elements called the four P’s Product is the first P representing the actual product. Price represents the process of determining the value of a product. Place represents the variables of getting the product to the consumer like distribution channels, market coverage and movement organization. The last P stands for Promotion which is the process of reaching the target market and convincing them to go out and buy the product.

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Filename:432591.jpg
Album name:Architecture & Design
Rating (1 votes):55555
Keywords:#creative #advertisement
Filesize:50 KiB
Date added:Nov 14, 2011
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